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Cyberbullying has become a major issue for content platforms. The latter are thus more and more expected in terms of repressive measures and moderation strategy. The idea is to protect users and create a healthy space for all people. TikTok had already set up educational actions, now Twitter is also positioning itself on the subject. The platform has just announced that it would be possible to delete photos published without the consent of the people who appear in them.
A difficult moderation to set up
The approach comes at the right time, but its actual implementation seems to be of a rare complexity. Twitter has more than 6,000 tweets published on average every second worldwide and nearly 500 million messages per day. So how do you moderate content without hiring an army of people dedicated to the subject? Is it possible to do it via Artificial Intelligence or an algorithm? It seems that the platform has opted for another solution: the community. It will thus be possible to report a photo used without a person’s consent.
The deadline for deleting content
More concretely, many questions arise. The main one: once the report is made, how long will it take for the photo to be really deleted? Indeed, the delay is crucial. Today, an image that remains only a few seconds on a platform can have a resounding impact and be spread like wildfire. For the moment, no answer on this point from the platform’s managers.
A first step in the fight against cyberbullying
The will of the platform seems to be clear: fight against cyberbullying. Indeed, it is a phenomenon that is growing and that must be tackled today. Sharing data (address, phone, photo) without a person’s consent can be devastating. Many people have unfortunately suffered from this. In English, a dedicated term has been created: “doxing”.
A belief held by Twitter’s CEO, Parag Agrawal
This change of strategy comes at a key moment for the company. Its emblematic CEO, Jack Dorsey, has left the ship, pushed by the board of directors. So Parag Agrawal, the company’s former chief technology officer, has taken over the reins. And he seems to be proactive on the subject. The day after he took office, he announced this key announcement for the company. So, is it just an announcement or a real long-term commitment? We’ll just have to keep an eye on the company’s next announcements. The year 2022 promises to be rich in announcements and advances.
